About
Hello, and welcome to the place to learn how to do business like a Natural Professional. My name is Shawn Tuttle, Chief Easify Officer, and I’ll be your guide.
First things first, what is a Natural Professional?
Natural: authentic, fluid, organic, in the flow, part of the whole
Professional: master of your craft
It’s a term I created for people wanting to do business differently. It’s a way of being, of thinking, of living. It’s a Zen space.
It’s about being and expressing your True Genius in any situation, and especially in your work. It’s about kicking ass without kicking your own ass—or anyone else’s for that matter (unless they really, really deserve it!)
What we talk about here
We’re playing in the crossroads of small business, personal development and Service. Everything is fair game… from getting ideal clients and creating scalable systems, to working in your Zone of Genius and getting your business in alignment with your purpose—that’s the Natural Professional way.
Who is this site intended for?
The old-school demographics—profession, gender, age—aren’t so relevant here. What is relevant is that you are interested in exploring how you can use your work as a vehicle for
- realizing your full-potential, and
- making a positive impact on the world.
And I hope it goes without saying that you want to do it your way with success on your terms.
That’s what we do here at NaturalProfessional.com
Want more?
- Get immediate notification of new video, audio, blog posts, and interviews, by signing up to get blog updates by email or RSS (in sidebar).
- Get special deals on the awesome (if I do say so myself) programs in the works AND get the first three tutorials of the Mastering the 21C Workflow, by signing up for the New Way of Working updates (in sidebar).
- Check out the RAP sessions, Video tutorials and Natural Professional Coaching. These are also on the Programs page.
Since everyone will have their own take on the natural professional experience, I encourage you to comment on blog posts to share your thoughts and stories, or if you prefer, send an email directly to me.
Who’s behind all this?
That’d be me. I live in the lovely little town of Nevada City, California in the foothills of the Sierra. I’m so incredibly grateful to live in this age of technology where I can connect with people all over the world in the morning and then go for a hike and a swim in our gorgeous Yuba River in the afternoon.
I’ve been working with small biz owners since 1997 through work as bookkeeper, executive assistant, coach, organizer and consultant. Through that work I experienced just about every aspect of the small business struggle then, as if the struggle wasn’t personal enough, I started my own business in 2005, Project Simplify.
The natural professional snuck on the scene in 2008 and gradually took over more and more of my waking thoughts until the end of 2011. At that point, the truth could no longer be denied—it’s all about the natural professional or bust. I laid Project Simplify to rest and haven’t looked back…
